In the coming months, Canadian pop sensation Justin Bieber will reach a milestone that could change the course of his career. He’s turning 17 in March.
Sure, the next months will also find the mop-topped crooner competing for his first two Grammy Awards and performing for his swooning fans in Europe, the Middle East, Australia and Asia.
But as Bieber ages, the most pressing question becomes: will his adoring fans stick with him as he continues to progress through puberty and beyond?
The last year has been an amazing success for Bieber, by any measure.
His “My World 2.0″ topped charts around the world en route to double platinum sales in Canada and the U.S. He flexed his marketing muscle with an endless series of merchandising agreements, lending his fresh-faced stare to trading cards, dolls (or “action figures”) and most bizarrely, a line of nail polish.
He published a memoir, guest-starred on “CSI,” and kept plenty of fans up past their bed times with an appearance on “Saturday Night Live.”
And perhaps no other celebrity has been as savvy with social media. Bieber has amassed an amazing online following who titter and Twitter so much about the singer that he wound up among the most-searched figures on virtually every major online platform, including Google and Facebook.
Bieber’s big year culminated in nominations for best new artist and best pop vocal album at the 53rd Grammy Awards, scheduled for Feb. 13 at the Staples Center in Los Angeles.
Such accolades could be the beginning of Bieber’s shift toward a career as a credible adult pop artist, or they could simply be the cap on a particularly phenomenal teenybop sensation.
At this point, it’s tough to predict which way he will go.
Source: http://www.ctv.ca/
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